Concept
BRIANNA ALTMAN
Art Direction
Alexis Santoro
Copy
Brianna Altman
Alexis Santoro
The Truth is Hard to Digest
It is often assumed that human beings are superior to all other species. This is known as speciesism and this way of thinking is often used to justify the exploitation of animals.
We created a children's coloring book to exhibit the cruel suffering induced by the meat industry, as a way to introduce the concept of speciesism in a fresh way.
